Among the earliest general e-books were those in the Gutenberg Project, started by Michael S. Hart in 1971. An early e-book implementation were the desktop prototypes for a proposed notebook computer, the Dynabook, in the 1970s at PARC, which would be a general-purpose portable personal computer, including reading books.[2] Similar ideas were expressed at the same time by Paul Drucker.
Early e-books were generally written for specialty areas and a limited audience, meant to be read only by small and devoted interest groups. The scope of the subject matter of these e-books included technical manuals for hardware, manufacturing techniques, and other subjects.
Numerous e-book formats emerged and proliferated, some supported by major software companies such as Adobe's PDF format, and others supported by independent and open-source programmers. Multiple readers naturally followed multiple formats, most of them specializing in only one format, and thereby fragmenting the e-book market even more. Due to exclusiveness and limited readerships of e-books, the fractured market of independents and specialty authors lacked consensus regarding a standard for packaging and selling e-books. E-books continued to gain in their own underground markets. Many e-book publishers began distributing books that were in the public domain. At the same time, authors with books that were not accepted by publishers offered their works online so they could be seen by others. Unofficial (and occasionally unauthorized) catalogs of books became available over the web, and sites devoted to e-books began disseminating information about e-books to the public.
As of 2009, new marketing models for e-books were being developed and dedicated reading hardware was produced. E-books (as opposed to ebook readers) have yet to achieve global distribution. Only three e-book readers dominate the market, Amazon's Kindle model or Sony's PRS-500 and Bookeen with Cybook Gen3 and Cybook Opus[3]. On January 27, 2010 Apple, Inc. launched a multi-function device called the iPad[4] and announced agreements with five of the six largest publishers that would allow Apple to distribute e-books.[5] However, not all authors have endorsed the concept of electronic publishing. J.K Rowling, author of the Harry Potter series, has stated that there will be no e-versions of her books.[6][7]
